If you’re a US-based brand or influencer hunting for fresh, untapped audiences, Ireland’s WhatsApp scene is a goldmine waiting to be cracked. As of May 2025, WhatsApp remains one of the top messaging apps in Ireland, boasting millions of daily active users. With Ireland’s social media landscape evolving fast, syncing up with the right WhatsApp influencers can seriously boost your reach and ROI across the pond.
In this article, I’m pulling no punches and sharing the top 10 WhatsApp influencers in Ireland you need on your radar right now. No fluff, just real-deal players who get how to move the needle for brands from the US, using WhatsApp as a direct, high-engagement channel.
📢 Why WhatsApp Influencers Matter for US Brands Targeting Ireland
First off, WhatsApp isn’t just another chat app. In Ireland, it’s a cultural staple, a daily go-to for everything from family convos to business chats. Unlike Instagram or TikTok, WhatsApp offers one-on-one and group messaging that’s intimate and personal, making influencer collaborations here feel less “ad” and more “trusted recommendation.”
For US advertisers, this means higher trust and conversion rates. Plus, Irish audiences love authenticity and local flavor — so working with Irish WhatsApp influencers who speak their language (literally and culturally) is a no-brainer.
Payments? Most deals for these influencers happen via PayPal or direct bank transfers in Euros (€), so factor that in when budgeting.
💡 What Sets Irish WhatsApp Influencers Apart
- Localized content: They blend Irish humor, slang, and current affairs with their niche (fashion, tech, health, you name it).
- Engaged communities: Their WhatsApp groups or broadcast lists often have thousands of active members who trust their advice.
- Cross-platform presence: Many also rock Instagram, Twitter, or YouTube, but WhatsApp’s direct messaging gives them an edge in conversions.
- Compliance savvy: Ireland’s GDPR policies are strict, so these influencers know how to handle data and privacy without killing engagement.
📊 Top 10 WhatsApp Influencers to Watch in Ireland
Here’s a no-BS lineup of who you want on your WhatsApp collab list. These folks have shown strong engagement, authentic connections, and a knack for turning WhatsApp chats into real sales.
1. Aoife O’Connor (@AoifeOnWhatsApp)
Aoife’s a lifestyle and wellness guru with a tight-knit WhatsApp community of 8,000+ members. Her daily health tips and product recommendations get insane open rates. US brands in health supplements or fitness gear should definitely hit her up.
2. Liam Murphy (@TechTalkLiam)
Tech junkie Liam runs a WhatsApp broadcast that’s a go-to for Irish millennials hungry for gadget reviews and software hacks. If you’re pitching apps or consumer electronics from the States, he’s your guy.
3. Saoirse Kelly (@IrishStyleSaoirse)
Fashion influencer Saoirse combines WhatsApp style drops with Instagram reels. Her followers trust her seasonal picks, making her ideal for US clothing brands eyeing Europe.
4. Patrick Byrne (@FoodiePat)
Patrick’s WhatsApp group is a foodie’s dream. He shares restaurant reviews, recipes, and kitchen gadget tips. American food brands or kitchenware companies can see great traction here.
5. Niamh Farrell (@TravelWithNiamh)
Niamh is a travel blogger who uses WhatsApp groups to share exclusive travel deals and tips. US travel agencies and airlines could leverage her audience for targeted campaigns.
6. Conor Finnegan (@MoneyTalkConor)
Finance and investing expert Conor’s WhatsApp broadcasts educate Irish users on savings, crypto, and stocks. US fintech brands looking for an educated audience should consider him.
7. Eimear Doyle (@ParentingWithEimear)
Parenting coach Eimear’s WhatsApp circle offers practical advice and product reviews. Brands selling baby products or educational tools will find a warm audience here.
8. Cian Murphy (@SportsBuzzCian)
Sports fanatic Cian keeps Irish fans updated on football, rugby, and more through WhatsApp communities. US sports merchandisers or betting platforms can tap into his tribe.
9. Aisling Byrne (@EcoAisling)
Eco-activist Aisling uses WhatsApp to push sustainable living tips and product recommendations. US green brands or eco-friendly startups should not miss this influencer.
10. Declan O’Sullivan (@MusicVibesDeclan)
Music lover Declan shares concert news, playlist drops, and artist interviews via WhatsApp. If you’re a US music label or streaming service, he’s a perfect partner.
❗ How to Work with Irish WhatsApp Influencers from the US
- Keep it personal: WhatsApp is intimate. Pushy ads won’t fly. Collaborate on content that feels like a genuine convo or recommendation.
- Use Euros for payments: Most Irish influencers expect payments in EUR via PayPal or bank transfer. Plan your budget accordingly.
- Respect GDPR: Make sure your campaigns comply with Ireland’s strict privacy laws. Influencers here are pros at this, so lean on their expertise.
- Leverage cross-promotion: Many of these influencers have multiple platforms. Bundle WhatsApp with Instagram or YouTube for max impact.
- Track engagement: WhatsApp doesn’t have the same analytics as other platforms, so establish KPIs upfront. Use affiliate links or promo codes to measure ROI.
### People Also Ask
What makes WhatsApp influencers in Ireland different from Instagram influencers?
WhatsApp influencers engage audiences through private messaging and groups, creating a more personal connection. This leads to higher trust and often better conversion rates compared to public Instagram posts.
How do US brands pay Irish WhatsApp influencers?
Most Irish WhatsApp influencers prefer payments in Euros (€), typically through PayPal or direct bank transfers. Setting up smooth, compliant payment methods is key to a good partnership.
Can WhatsApp influencer marketing work for niche US brands targeting Ireland?
Absolutely. WhatsApp’s intimate nature allows niche brands to build trust quickly. Whether it’s fintech, eco-products, or parenting, Irish WhatsApp influencers offer targeted access to engaged communities.
Final Thoughts
As of May 2025, the landscape for WhatsApp influencer marketing in Ireland is ripe for US brands looking to diversify their global outreach. These 10 influencers bring local flavor, engaged audiences, and proven track records, making them your best bet to crack the Irish market with real results.
BaoLiba will continue updating the latest US and Ireland influencer marketing trends. Stay tuned and follow us for all the insider moves to keep your campaigns fresh and effective.
