If you’re a US-based advertiser or content creator looking to break into the UK market, Telegram influencers are your golden ticket. As of May 2025, Telegram’s userbase in the UK has been steadily growing, especially among niche communities that crave privacy and direct engagement. Unlike the usual suspects like Instagram or TikTok, Telegram offers a somewhat less saturated playground with highly engaged audiences—which means smarter collaborations and better ROI for your marketing bucks in GBP.
In this guide, I’ll break down the top 10 Telegram influencers in the UK you should seriously consider partnering with. I’m talking real-deal players with authentic followings, niche authority, and proven engagement. We’ll also cover how US advertisers can tap into this channel, payment tips, and legal stuff you gotta keep in mind. Let’s dive in.
📢 Why Telegram Influencers in the UK Matter for US Advertisers
Telegram is not just a messaging app; it’s a content ecosystem with channels, groups, and bots that influence buying decisions. UK users love Telegram for its privacy and community vibe, which means influencers there can move products and ideas with laser focus.
For US brands, collaborating with UK Telegram influencers means:
- Access to a tech-savvy, privacy-conscious audience.
- Higher engagement rates compared to traditional socials.
- Easier niche targeting (crypto, fitness, indie music, etc.).
- Cost-effective campaigns, thanks to Telegram’s low ad saturation.
If you’re used to paying in USD, note that UK influencers expect payments in GBP, often via PayPal or Wise for smooth cross-border transfers.
💡 Top 10 Telegram Influencers You Should Collaborate With in UK
Here’s the real sauce. These 10 Telegram influencers are killing it in the UK scene. From crypto to lifestyle to gaming, they cover hot verticals where US brands can easily plug in.
1. CryptoMaverickUK
Niche: Cryptocurrency & Blockchain
Followers: 85,000+
Why: Super active crypto community sharing market insights, trading tips, and ICO reviews. Perfect for US fintech brands wanting UK crypto exposure.
2. FitFamLondon
Niche: Fitness & Wellness
Followers: 70,000+
Why: Engaged fitness tribe with daily workout plans, nutrition hacks, and supplement reviews. Great for health brands aiming at young UK adults.
3. IndieBeatsUK
Niche: Music & Culture
Followers: 40,000+
Why: Indie music lovers and underground culture fans. Ideal for US indie labels or lifestyle brands wanting to cross the pond.
4. LondonGamerHub
Niche: Gaming & Esports
Followers: 60,000+
Why: UK’s buzzing gaming community with live streams, tourneys, and gear reviews. If you’re in gaming peripherals, this is your guy.
5. EthicalFashionUK
Niche: Sustainable Fashion
Followers: 30,000+
Why: Eco-conscious UK crowd that cares about slow fashion. A prime spot for US sustainable brands entering the UK market.
6. TheTechGuruUK
Niche: Tech & Gadgets
Followers: 90,000+
Why: Reviews and tips on the latest gadgets, smart home devices, and software. US tech startups can get quick credibility here.
7. VeggieVoiceUK
Niche: Vegan Lifestyle
Followers: 25,000+
Why: Dedicated vegan community sharing recipes, product reviews, and lifestyle tips. A perfect fit for US vegan food brands eyeing UK growth.
8. LondonStartups
Niche: Entrepreneurship & Startups
Followers: 50,000+
Why: UK startup scene insider with daily tips, funding news, and networking. US SaaS and B2B brands can leverage this for lead gen.
9. UKTravelVibes
Niche: Travel & Leisure
Followers: 35,000+
Why: UK travelers and adventure seekers looking for tips and deals. Great for US travel gear or tourism brands targeting UK tourists.
10. MindfulMindsUK
Niche: Mental Health & Mindfulness
Followers: 20,000+
Why: Mental wellness and self-care channel with meditation guides and expert talks. US wellness apps and services can find a warm audience here.
📊 People Also Ask
What’s the best way for US advertisers to pay UK Telegram influencers?
Most UK Telegram influencers prefer PayPal or Wise (formerly TransferWise) for secure, low-fee international transfers in GBP. Some may accept crypto payments if it fits their niche, but always clarify upfront.
How to measure ROI on Telegram influencer campaigns?
Track link clicks with UTM parameters, monitor engagement rates on posts, and combine Telegram outreach with landing page conversions. Since Telegram lacks native ads manager tools, use third-party analytics or ask influencers for detailed performance stats.
Are there legal considerations for US brands working with UK influencers?
Yes. Make sure influencer partnerships comply with UK’s ASA (Advertising Standards Authority) guidelines. Influencers must disclose sponsored content clearly. Also, respect GDPR rules if you’re collecting any user data through campaigns.
❗ Tips for Smooth Collaboration
- Always draft a clear contract specifying content, timelines, and payment terms in GBP.
- Provide influencers with US brand assets but localize messaging for the UK audience.
- Leverage Telegram’s bot features for giveaways or interactive campaigns.
- Don’t underestimate the power of community engagement—encourage influencers to do Q&As or AMAs.
Final Thoughts
As of May 2025, Telegram in the UK is a goldmine for US advertisers who want to avoid the noise of over-saturated platforms. These 10 Telegram influencers represent some of the most engaged and authentic communities out there. Play your cards right, and you’ll see better campaign traction and brand loyalty stateside and across the pond.
BaoLiba will keep updating the latest influencer marketing trends in the United States. Stay tuned and follow us for more insider tips to crush your global marketing game.
