US Advertisers: Find Brazil Hulu Creators for BTS Wins
💡 Why US advertisers should target Brazilian Hulu creators right now Brazil is a high-energy market for U.S. entertainment brands — and that’s not just hype. Localized content strategies (think: fan-first, plural voices) are delivering real engagement: the NBA’s LatAm content lead, Gustavo Penna, highlights how local teams shifted from being a simply “official channel” to a hub where fans consume diverse, locally flavored NBA content. That playbook translates directly to streaming promos: fans want access, context, and behind-the-scenes (BTS) storytelling that feels native. ...