If you’re a US-based advertiser or content creator looking to tap into the UK market, Telegram is blowing up as a hidden gem for influencer marketing. Unlike the usual suspects — Instagram, TikTok, or YouTube — Telegram brings a fresh, direct-to-audience vibe where trust runs high and engagement is real. As of May 2025, UK Telegram channels and influencers are carving out serious clout, and knowing who to collaborate with can fast-track your campaign’s success.
This article breaks down the top 10 Telegram influencers in the UK you should be talking to right now. We’ll also cover how US brands can smoothly navigate payments, partnerships, and legal angles while maximizing ROI on this underrated platform.
📢 Why Telegram and Why UK
Telegram’s secret sauce is privacy-first messaging combined with public channels that can reach tens of thousands without algorithm interference. UK users are steadily adopting it, especially niche communities around finance, crypto, lifestyle, and wellness — making it a marketer’s playground.
From a US perspective, entering the UK market via Telegram means you get access to a highly engaged, English-speaking audience without the noise of traditional social platforms. Plus, it’s easier to measure direct conversions since most channels have tight-knit followings.
Payments? Most UK influencers prefer PayPal or direct bank transfers (GBP), but platforms like Wise or even crypto payments are gaining traction. Always clarify payment terms upfront to avoid headaches.
💡 How to Work With UK Telegram Influencers From the US
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Do your homework: Check their audience demographics, engagement rates, and previous brand collabs. Don’t just chase follower count.
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Be clear on deliverables: Telegram influencers often run multiple channels and groups. Specify if you want posts, pinned messages, or exclusive giveaways.
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Legal stuff: UK has strict advertising rules under ASA (Advertising Standards Authority). Disclosures must be clear. Don’t be shady or you’ll burn bridges fast.
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Payment terms: US dollars or GBP, net 30 is standard. Use invoicing tools like QuickBooks or Xero to keep it professional.
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Leverage BaoLiba: Platforms like BaoLiba make finding and managing Telegram influencers worldwide a breeze. You get verified profiles, seamless payments, and campaign tracking.
📊 Top 10 Telegram Influencers You Should Collaborate With in UK
Here’s the real juice — the top UK Telegram influencers making waves in 2025. These folks cover a range of niches and have proven engagement.
1. CryptoQueenUK
A powerhouse in crypto education and trading signals with 120K+ active subscribers. Perfect for fintech brands or crypto exchanges entering the UK.
2. LondonLifestyleHub
A lifestyle channel focusing on UK fashion, food, and events with 90K followers. Great for US fashion brands or travel services eyeing the UK market.
3. FitFamUK
Health and fitness guru sharing workout tips, diet plans, and motivation. Has 75K loyal subscribers. Ideal for US supplement brands and fitness apps.
4. UKTechInsider
For the tech geeks and early adopters, this influencer breaks down gadgets and tech news to 60K+ followers.
5. TheMoneyDiary
Personal finance and investment tips from a UK expert. 100K+ subscribers. Perfect match for US fintech startups and investment platforms.
6. GreenLivingUK
Eco-conscious influencer promoting sustainable living, zero waste, and green tech. Has 50K followers, great for US eco-brands.
7. UKGamingCentral
Gaming news, live streams, and eSports content with 80K followers. Ideal for US gaming brands looking to expand in the UK.
8. FoodieUK
Showcasing UK’s best eateries, recipes, and foodie culture. 70K subscribers. Perfect for US food delivery or kitchen appliance brands.
9. MentalHealthMattersUK
Mental wellness advocate with 55K followers. Great for US mental health apps and wellness product launches.
10. UKTravelTales
Travel and adventure stories plus tips for UK and Europe travelers. 65K followers. Perfect for US travel agencies and gear brands.
🧐 People Also Ask
What makes Telegram influencers in the UK different from other social media influencers?
UK Telegram influencers often have more direct interaction with their audience via chat groups and channels. This creates tighter communities with higher trust versus typical Instagram or TikTok followers.
How do US advertisers pay UK Telegram influencers?
Most prefer PayPal or direct bank transfers in GBP. Some accept crypto or Wise transfers. Contracts and invoices are key to smooth payments.
Is influencer marketing on Telegram legal in the UK?
Yes, but you must comply with ASA guidelines. Clear disclosure of sponsored content and honest communication are mandatory to avoid penalties.
❗ Risks and Challenges to Watch Out For
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Fake followers: Telegram makes it easy to inflate subscriber counts. Vet influencers thoroughly.
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Regulation compliance: Always check the latest ASA rules around influencer ads.
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Payment disputes: Use contracts and escrow services when possible.
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Content control: Telegram channels can be less structured than other platforms. Define content guidelines clearly.
Final Thoughts
As of May 2025, UK Telegram influencers are a seriously underrated asset for US advertisers hungry for fresh UK audiences. The top 10 listed here cover all the big niches and come with proven engagement and professionalism.
Don’t sleep on Telegram. It’s where trust and direct connection meet — the perfect combo for your next UK campaign.
BaoLiba will keep tracking the United States influencer marketing trends and updating you on the hottest channels and platforms. Stay tuned and stay ahead!
